We’ve been there. You know that you need to get a post out on Facebook, but it can be overwhelming to figure out when exactly you should post. It’s a good thing that we have the experts at the Gray Digital Group here to provide us with their useful Best Times to Post on Social Media 2021 report! This report not only provides us with the best times to post on Facebook, but it also provides us with the best times to post on other social media channels.
Best Time to Post on Facebook
According to the Gray Digital Group, the best time to post on Facebook is typically weekdays between 10 am and 3 pm. These are the days and times when the most people will be actively checking their news feed. It’s important to remember that the specific times will vary depending on your target audience as well. For example, if your target audience is college students, you may want to post later in the day, around 9 pm, when students are more likely to be awake and checking their news feed.
Other Social Media Channels
The Gray Digital Group report provides us with the best times to post on other social media channels as well. According to their research, the best times to post on Instagram are typically around 9 am and 6 pm. They also suggest posting later in the day on Twitter around 10 pm. LinkedIn is a bit different in that they suggest posting around noon and 5 pm during the week and then around 9 – 10 am on Saturdays.
So now that you know the best times to post on social media, you can start creating a posting schedule! Remember, the times may vary slightly depending on the specific target audience you are trying to reach, but the Gray Digital Group’s report is a great starting point for developing a consistent posting strategy!
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